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BLIP #9: Content Approaches That Get the Job Done

BLIP #9: Content Approaches That Get the Job Done

by Greg French | Nov 8, 2017 | CONTENT STRATEGIES FOR THE CUSTOMER JOURNEY

OMG. I think you’re having an episode. After you’ve determined your content positioning style (see BLIP #8), what type of content approach (Episodes? Single tidbits? Epic & sensational?) will best serve your goals while addressing your Customer Journey...

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