by Greg French | Jun 27, 2019
38% marketing cost savings and 360° stakeholder alignment INDUSTRY BACKGROUND The insurance and benefits industry is governed by increasingly strict legal and compliance regulations around marketing content. GroPartners’ industry experience and process allowed us to...
by Greg French | Jun 27, 2019
Producers thought they had the best cross-selling strategy— Until we asked their customers. THE CHALLENGE A leading insurance company wanted to evaluate the customer experience around its cross-sell from property & casualty (P&C) lines to financial lines. THE...
by Greg French | Jun 27, 2019
“Now we’re confident in the essential operational investments we’re making to retain more customers” THE CHALLENGE To increase customer retention, a leading employee benefits company sought to evaluate their employer-customer experience in the...
by Greg French | Jun 27, 2019
61% increase in death benefit checks personally delivered. 43% rise in conversions. THE CHALLENGE The vast majority of financial producers for a large life insurance company avoided delivering death benefit checks to beneficiaries. This gap in personal service...
by Greg French | Jun 27, 2019
3x increase in learning and alignment among sales force and customers INDUSTRY BACKGROUND Mosquito Abatement Districts across the US fight mosquito-borne diseases such as Zika and West Nile Virus with an arsenal of insecticides, larvicides, and application methods....
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